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Citroën Although the 2CV ad was all about truthful humor, the BX 16v advert of 1989 confirmed Citroën could do arty and shiny too. This printed ad was joined by a tv 1 that basically upped the drama through the use of Vivaldi’s Four SeasonsOgilvy, an advertising mogul and Rolls-Royce enthusiast, turned the ‘best motor vehicle on the planet’